Startup
Ideas, founders, and the companies taking shape across Florida
The Startup desk at FL Innovation News follows the people building something new in Florida: the founders, the first hires, the pivots, and the small wins that rarely make the headlines. Our columnists write from inside growing companies, so the guidance here comes from operators, not observers.
Founder’s Desk
An honest look at what it actually takes to build a company: hard decisions, leading a team, and the long game. Written by Nadia Kaminskaya, founder of Branding Bosses.
Tampa Bay Spotlight
A running look at the emerging Tampa Bay businesses worth watching, curated by the FL Innovation News editorial team.
Browse the columns: Founder’s Desk · Tampa Bay Spotlight
Latest in Startup
From Founder to Thought Leader: The Playbook I Use to Get Press and Podcasts
A founder shares the exact playbook she uses to build authority, land press, and get booked on podcasts, and how any owner can go from founder to thought leader.
Why Your Personal Brand Is Your Best PR Moat in the AI Era
A founder makes the case that in the AI era, your personal brand is the most durable asset you have, because people and AI both recommend people, not logos.
Just Opened: New Tampa Bay Businesses to Check Out
A round-up of real new businesses opening across Tampa Bay in 2026, from a five-story St. Pete food hall to Hyde Park’s first Florida denim shop, with why each is worth a visit.
Tampa Bay Networking Events and Business Groups: Where to Show Up
Your guide to the best networking events and standing business groups in Tampa Bay, from chambers to founder meetups, plus how to make every event worth your time.
The Best Coworking Spaces in Tampa and St. Pete for Founders and Freelancers
A local guide to the best coworking spaces in Tampa and St. Petersburg for founders and freelancers in 2026, with what to look for and which space fits solo workers vs teams.
Running Multiple Businesses Without Burning Out: My Operating System
A Tampa founder who runs a marketing agency, a med spa, and more shares the honest operating system she uses to run multiple businesses without burning out.
Women-Owned Businesses to Support in Tampa Bay Right Now
A local guide to real women-owned businesses worth supporting across Tampa Bay in 2026, from Beach Drive brasseries to Water Street boutiques, plus how to find more.